Google Reserves News Carousel For AMP Pages Only

Mar 2, 2016 - 7:53 am 1 by

Google AMP

As you know, Google AMP went live last week and the only significant change is that the AMP lightening bolt icon went from green to gray.

But yesterday at SMX West, Dave Besbris, Vice President of Engineering at Google said that the news carousel will only show pages that use AMP. Yes, that news carousel is reserved for AMP only pages. The list view can show none AMP supported pages.

Here is a screen shot of the carousel:

Google Amp

Here is a picture of the list view:

Google Amp Non Carousel

So again, AMP will only be allowed, at least right now, in the carousel view. If you are not AMP friendly, you will not show there but you can show in the list view.

If I had to guess, it probably has to do with the schema.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 18, 2026

Jun 18, 2026 - 10:00 am
Bing SEO

Bing Webmaster Tools May Support More Country Reporting

Jun 18, 2026 - 7:51 am
Google Maps

Google Business Profiles Dashboard Activities Button

Jun 18, 2026 - 7:41 am
Google

Google Tests 3D Model From Attribution In Product Results

Jun 18, 2026 - 7:31 am
Google

Google Discover Feed With More Google News Showcase Results

Jun 18, 2026 - 7:21 am
Google Search Engine Optimization

Google: For Site Moves, Add All Domain Variants To Change Of Address Tool

Jun 18, 2026 - 7:11 am
 
Previous Story: Varvy Tools: Google Guidelines Testing Tool