Google News Intent Article Labels

Jan 11, 2021 - 7:31 am 0 by

Google News Intent Article

Google seems to be categorizing and labeling news articles in mobile search by intent, such as interviews or other intents. Valentin Pletzer shows a screen shot of this in action. I am not sure if this is new but it is interesting to see Google automatically assigning these labels to articles.

Here is the screen shot from Twitter with this in action, feel free to click on it to enlarge:

click for full size

I do not believe there is schema markup to specify the intent of an article, at least not officially supported in Google's rich results library. In the Google publisher center you can label sections of your site by "content labels," but those labels are opinion, user-generated, satire, press release or blog. No, interviews or other categories are not listed there.

Just a heads up - if you see this more often...

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 12, 2025

Mar 12, 2025 - 10:00 am
Google Ads

Google Ads Increases Negative Keywords For PMax Campaigns To 10,000

Mar 12, 2025 - 7:51 am
Google Ads

Google Ads Review Process Uses AI & Human Evaluation For Policy Violations

Mar 12, 2025 - 7:41 am
Google

Google Search Paperclip Icon For Search Results

Mar 12, 2025 - 7:31 am
Google Ads

Google Ads Editor Version 2.9 Is Now Out

Mar 12, 2025 - 7:21 am
Google Ads

Google Ads Now Suggests Experiments When Dismissing Recommendations

Mar 12, 2025 - 7:11 am
Previous Story: Google: 410 Status Code or 404 Status Code Are Both Fine