Google Search Traffic To News Publishers Drops From 51% To 27%
Google Search has been sending 25 percentage points less traffic to news publishers over the past two years, according to the folks over at Newzdash. In 2023, Google Web Search made up over 51% of traffic from Google surfaces to news publishers; that number is now down to 27%.
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Daily Search Forum Recap: December 23, 2025
Here is a recap of what happened in the search forums today...
Google Ads MCC Accounts With Channel Performance Reporting
Some Google Ads MCC, Manager Accounts, are seeing channel performance reporting. This does not seem to have been rolled out to all advertisers yet, but Mike Ryan noticed it was rolling out on some of his MCC accounts.
Search Video Recaps
Google Ads Adds Google Maps Channel For Demand Gen
Google Ads added a new channel control for Demand Gen to show ads in Google Maps. Some advertisers see the ability to select Maps as a placement in Demand Gen.
Google Search Bar Tests Teases For AI Mode With Animation In Box
Google is testing prefilling the search bar in a new Chrome tab, with teasers to encourage you to search deeper with AI Mode. Google is putting in the search box, "Research a topic," "Write something new," "Ask Google," and "Make a plan."
Google Discover Notifications That Go AI Mode Responses
Have you seen those Google Discover notifications that pop up and seem like news notifications from the Google app but what they do is drive you into Google AI Mode. I find them incredibly annoying, because every time I click on it, I think I am going to a news article but instead, I am given an AI-generated AI Mode answer.
Archives
Daily Search Forum Recap: December 22, 2025
Dec 22, 2025Google Tests Learn More Links After Ad Text
Dec 22, 2025Report: Google Deleting Local Reviews More Than Ever
Dec 22, 2025Google Expands Ads In AI Overviews To More Countries But Not For Sensitive Verticals
Dec 22, 2025Google Pushes Timeline For Gemini Replacing Assistant Into 2026
Dec 22, 2025ChatGPT Gains Local Knowledge Panels
Dec 22, 2025Google December 2025 Core Update Volatility On Saturday - December 20
Dec 21, 2025Google Sued SerpApi Over Scraping Search Results
Dec 19, 2025Daily Search Forum Recap: December 19, 2025
Dec 19, 2025Picture of the Day
