AppleBot Confirmed: Apple To Get Into Web Search?

May 7, 2015 - 8:59 am 33 by

Apple BotI reported at Search Engine Land that Apple has finally confirmed the rumors of their search engine crawler/spider. They named it AppleBot.

Apple says it is being used "used by products" adding specifically "including Siri and Spotlight Suggestions." But that can be used by more. I'd be shocked if Apple was not looking for a way to be less reliant on Google or Bing or other search engines to power the other search results. Mobile search - truth be told - is still up in the air to be grabbed by the best player and if Apple moves fast and smart enough, they can leverage their marketshare with Siri and potentially get a big win there.

The AppleBot documentation reads:

Applebot is the web crawler for Apple, used by products including Siri and Spotlight Suggestions. It respects customary robots.txt rules and robots meta tags. It originates in the 17.0.0.0 net block.

User-agent strings will contain “Applebot” together with additional agent information. For example:

Mozilla/5.0 (Macintosh; Intel Mac OS X 10_10_1) AppleWebKit/600.2.5 (KHTML, like Gecko) Version/8.0.2 Safari/600.2.5 (Applebot/0.1)

If robots instructions don't mention Applebot but do mention Googlebot, the Apple robot will follow Googlebot instructions.

If you have questions or concerns, please contact us at: Apple-NOC “at” apple.com

AppleInsider reports that the company is "rapidly-expanding internal search group" potentially to build out a better Spotlight feature for web search.

I guess time will tell but I think it would rock to get another serious web search competitor out there.

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Google March 2024 Core Update Finished April 19th (A Week Ago)

Apr 26, 2024 - 4:40 pm
Search Forum Recap

Daily Search Forum Recap: April 26, 2024

Apr 26, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Updates, Site Reputation Abuse Coming, Links, Ads & More

Apr 26, 2024 - 8:01 am
Google Search Engine Optimization

Google Publisher Center No Longer Allows Adding Publications

Apr 26, 2024 - 7:51 am
Google

Google Tests Placing The Snippet Date Next To URL

Apr 26, 2024 - 7:41 am
Google

Google Breaks Out Googlebot IP Ranges For User-Triggered Fetchers

Apr 26, 2024 - 7:31 am
Previous Story: Google: We Will Improve Our Mobile Friendly Algorithm & Add Mobile Page Speed