The other day, Ammon Jones from Cre8asite Forums directed my attention to his first ever blog entry named The Real Meaning of Links.
In this post, Ammon described the similarities between online and offline referrals. In other words, he brought a human perspective to understanding why a link from site A to site B is so valuable. He did so by giving an analogy of one of his shopping experiences in the past, when a store referral lead him to find the product he was looking for.
The Real Meaning of Links is a must read, so get over to the new Peabody Blog and read it.