Purchasing Expired Domain Names for the PageRank

Apr 26, 2004 - 8:07 pm 4 by

A topic over at HighRankings named, Expired Domains is where a member asked "I came across a website selling expired domains... what are your thoughts on buying them for the traffic they may still generate?"

The first two or so replies suggest that if the domain name is related to your prior business then it is a worthwhile purchase. The reason being is that you should be able to bring in direct traffic from the old competitors URL and any backlinks will be on topic, so the backlink provider might keep those links and not delete them.

But each expired domain name should be carefully reviewed from a historical perspective. In addition, when purchasing new domain names, it is important to learn if the domain name was ever used in the past. If it was, it might have been penalized by the search engines, you would not want to pass that penalty to your new site, would you?

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Search Engine Optimization

Google Ranking Reddit AI Translated Pages Too Well

Apr 1, 2025 - 7:51 am
Google

Google AI Overviews Tests Check Important Info Disclaimer

Apr 1, 2025 - 7:41 am
Bing Search

Bing Tests New Sitelinks Hover Shadow & Related Search Designs

Apr 1, 2025 - 7:31 am
Bing Search

Bing Copilot Answer Buttons To Image & Video Search

Apr 1, 2025 - 7:21 am
Google Search Engine Optimization

April 2025 Google Webmaster Report

Apr 1, 2025 - 7:11 am
Search Forum Recap

Daily Search Forum Recap: March 31, 2025

Mar 31, 2025 - 10:00 am
Previous Story: Google Now Indexing Flash SWFs