Danny Sullivan's Response to Seth Godin

Jul 9, 2004 - 3:21 pm 0 by
Filed Under Search Theory

Several days ago, Kim Krause wrote here on the topic of Is SEO a "Black Art"? where she links to a blog entry by guru marketer Seth Godin. Since then a lot of discussion has been taking place in the SEO/SEM forums. Danny Sullivan, editor of Search Engine Watch shot off an email to Seth Godin.

After receiving Seth Godin's response, Danny's reaction was "Personally, I'm rather tired of the entire SEM industry being tarred with the same brush. I'm giving a lot of thought to what I'll say about this in my keynote for the next SES show. My feeling is that something needs to happen to clean our image up. We can reopen the whole "ethical/white hat" debate, but I don't see that as the solution."

Danny has been discussing this topic at Cre8asite Forum and Search Engine Watch Forums.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 22, 2025

Apr 22, 2025 - 10:00 am
Google Ads

Google To Allow Same Advertiser To Show Ads In Top Ads & Bottom Ads

Apr 22, 2025 - 7:51 am
Google

Google Tests Shaded Blue Gradient Site Name & Favicon

Apr 22, 2025 - 7:41 am
Google Maps

Google Local Panel Tests Get There & From Your Location

Apr 22, 2025 - 7:31 am
Bing Search

Bing Copilot Answers Tests Read More Link

Apr 22, 2025 - 7:21 am
Google Ads

Google Ads PMax Campaigns 90 Characters Of Text For All Descriptions

Apr 22, 2025 - 7:11 am
Previous Story: Trade Articles, Not Links