PPC Firms with Multiple Clients in Same Industry

Nov 5, 2004 - 9:04 am 0 by

Case: A PPC management firm with two clients that sell the same product.

A thread at SEW named Ethical Issues of PPC Management for Multiple Clients in the Same Field discusses one members ethical dilemma with this situation. Of course, this makes for a very interesting debate in the forums, a thread I fell is worth checking out.

If you have two or more individuals in the company that do the hands on PPC management, then I feel the solution is simple. Have one individual manage the first client and the next manage the second client. This way the same individual is not competing against himself.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Ads

Google Tests New Shopping Ads Design

Apr 29, 2025 - 7:21 am
Bing Search

Bing Search Without Microsoft Name By Logo

Apr 29, 2025 - 7:11 am
Search Forum Recap

Daily Search Forum Recap: April 28, 2025

Apr 28, 2025 - 10:00 am
Google

Deposition: Google Used Search Signals & Data To Train Gemini AI Models

Apr 28, 2025 - 7:41 am
Bing Search

Bing Copilot Answer More Videos Section

Apr 28, 2025 - 7:31 am
Google

Google Tests New Shipping, Returns & Payment Section In Retail Knowledge Panel

Apr 28, 2025 - 7:21 am
Previous Story: Click Fraud Thread Develops Towards the End