Competing With AdSense: How Can Yahoo! Come From Behind?

Mar 9, 2005 - 6:10 pm 0 by

There is a new thread at WebmasterWorld named What should Yahoo do to lure adsense publishers? where members discuss what would entice them to move from Google AdSense to the new Yahoo! Publisher Network.

Here are some of the suggestions pulled from the thread: - "defined percentage split" - "option to run multiple contextual programs on the same pages" - "more payment options like direct bank deposit or Paypal" - "More detailed stats (e.g. page by page)" - "All they have to do is to offer more $$" - "Negative words filter would be a winner in my book" - "much more detailed real-time version of Google's channels" - "A huge advertiser inventory in order to deliver very relevant ads like Adsense mostly does." - "I'd like to see a program just for quality sites." - "steadiness in earnings" and so on...

Side note: I am told that this site will be one of the first to beta test the new program by Yahoo! and Overture, so that is a bit exciting.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 24, 2024

Dec 24, 2024 - 10:00 am
Google Ads

Google Ads Policy Disapproves Ads Pointing To Sites With Manual Actions

Dec 24, 2024 - 7:51 am
Google Ads

Google Ads New Asset-Level Conversion Data in Performance Max

Dec 24, 2024 - 7:41 am
Google Maps

Google Search Rolls Out AI Organized Restaurant Results

Dec 24, 2024 - 7:31 am
Google Ads

Google Ads PMax Campaigns To Brand Guidelines Enabled After January 20

Dec 24, 2024 - 7:21 am
Google Search Engine Optimization

Google Launches Merchant Center Next Glossary

Dec 24, 2024 - 7:11 am
Previous Story: Yahoo! Small Business Resource