Yesterday I announced about our triple coverage solution for SES San Jose 05 and promised you a schedule, so you know what to expect. First thing is that this blog is on EST, and will be three hours back from the time in San Jose. So please do not expect the 9am(est) session to be posted until 12(est).
SES's Conference At a Glance found here.
Monday - August 8th - Day 1: ~ 9:00am - 10:30am ---- Mobile Search (Barry Schwartz) ---- Search Algorithms: The Patent Files (Ben Pfeiffer) ---- Eye of the Storm: Lessons from large search marketers (Chris Boggs) ~ 11:00am - 12:30pm ---- Earning From Search & Contextual Ads (Barry Schwartz) ---- Weird Science: The next generation in media planning and buying (Ben Pfeiffer) ---- Searcher Behavior Research Update (Chris Boggs) ~ 1:45pm - 3:15pm ---- Search APIs (Barry Schwartz) ---- Personalized Search & Search History (Ben Pfeiffer) ---- From Broad to Specific: Capitalizing on vertical search and other niche publishing opportunities (Chris Boggs) ~ 3:45pm - 5:15pm ---- Vertical Creep Into Regular Search Results (Robert Charlton see update) ---- Vox Populi: Understanding the role of consumer-generated content (Ben Pfeiffer) ---- Partnering With Search Engines (Chris Boggs)
--- Yahoo! Tour & Engineer Talk Coverage (Barry Schwartz)
Tuesday - August 9th - Day 2: ~ 9:00am - 9:30am ---- Keynote Conversation with Ask Jeeves's Steve Berkowitz (Barry Schwartz & possibly dual or triple coverage on the keynote) ~ 9:45am - 11:00am ---- Fun With Dynamic Web Sites (Barry Schwartz) ---- RSS, Blogs & Search Marketing (Ben Pfeiffer) ---- Ad Management: Do Humans Matter? (Chris Boggs) ~ 11:30am - 12:45pm ---- Meet The Blog Search Engines [might go to Ben's] (Barry Schwartz) ---- Should You Chase The Algorithm? (Ben Pfeiffer) ---- Link Building Basics (Chris Boggs) ~ 2:00pm - 3:30pm ---- Landing Page Testing & Tuning (Barry Schwartz) ---- Ad Reps: Friend Or Foe? (Ben Pfeiffer) ---- Covering SEMPO Booth [No Coverage] (Chris Boggs) ~ 4:00pm - 5:30pm ---- Indexing Summit 2: Redirects, Titles & Descriptions (Barry Schwartz) ---- Meet The News Search Engines (Ben Pfeiffer) ---- Search Engine Advertising Forum (Chris Boggs)
Wednesday - August 10th - Day 3: ~ 9:00am - 10:30am ---- Converting Visitors Into Buyers (Barry Schwartz) ---- Executive Roundtable (Ben Pfeiffer) ---- Break: Speaking Next Session (Chris Boggs) ~ 11:00am - 12:30pm ---- Local Search Marketing Tactics (Barry Schwartz) ---- Linking Strategies (Ben Pfeiffer) ---- Speaking: Linking Strategies (Chris Boggs) ~ 1:45pm - 3:15pm ---- Copyright & Trademarks (Barry Schwartz) ---- Break: Will be at Chris's Session (Ben Pfeiffer) ---- Buying and Selling Links (Chris Boggs) ~ 3:45pm - 5:15pm ---- Search Engine Q&A On Links (Barry Schwartz) ---- Local Search Ads (Ben Pfeiffer) ---- Usability Clinic (Chris Boggs)
Thursday - August 11th - Day 4: ~ 9:00am - 10:15am ---- Organic Listings Forum (Barry Schwartz) ---- 'Tis The Season (Ben Pfeiffer) ---- Business To Business Tactics (Chris Boggs) ~ 10:45am - 12:00pm ---- Measuring: The Time Warp (Barry Schwartz) ---- Meet The B2B Search Engines (Ben Pfeiffer) ---- Meet The Crawlers: Submissions & Feeds Edition (Chris Boggs) ~ 12:45pm - 2:00pm ---- My SEM Toolbox (Barry Schwartz) ---- Shopping Search & Merchant Reputations (Ben Pfeiffer) ---- Spanish Language Search Marketing Tactics (Chris Boggs)
Disclaimer: The schedule is subject to change. Please note, there are parties at night and it is possible that we might not be able to cover every session listed on this schedule. But trust us, we will do our outmost best.
Thank you for reading!