Date Range: 09/09/2005 - 09/19/2005
Network | YPN | AdSense | Advantage |
Impressions | Bit More | Bit Less | Slightly YPN |
Clicks | Bit More | Bit Less | Slightly YPN |
CTR | Equal | Equal | None |
CPM | Much Higher | Much Lower | YPN 81% Higher |
Earnings | Much Higher | Much Lower | YPN 82% Higher |
So the reports seem to match much of what I reported here. Except for the fact that YPN had less click throughs. Let me tell you the ads matched 100% (excluding one saying Ads by Yahoo! and the other saying Ads by Google). I think its ok if I report these numbers in such a generic fashion.