Anchor Text Misspellings - The Unexpected Surprise

Sep 21, 2005 - 1:14 pm 1 by
Filed Under Link Building

Often when building links naturally people misspell the text in the anchor text area. If it happens often enough, you can expect unexpected search term referrals from the search engines. This is the story of a member at SEO Chat forums, the story of an Accidental Discovery.

In a secondary site that I have, I noticed searchers getting in through MSN using the miss spelled phrase: ortgage calculator. So I tried it, and bang! my site (www.mortgagecalculatorsandrates.com) showed up in the first place… Convinced that I must have a spelling mistake on the page, I checked it up and down and couldn’t find it! The other sites all have miss spelings, and yet my site comes up first. The only explanation being that it must be in a back link someplace, though I couldn’t find it. The lesson is: if you are targeting miss spelled words go for the BLs. Now before you get very exited about this one perticular search phrase, let me add that I got 22 visitors in 20 days of September!

Of course there can be other reasons to why this site ranks for ortgage calculator at MSN Search.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 31, 2025

Mar 31, 2025 - 10:00 am
Google Updates

Google March 2025 Core Update Impact Multiple Poll Results

Mar 31, 2025 - 7:51 am
Google News

Google To Pay $100 Million To Settle Old Ad Lawsuit On Clicks Outside Geo Target

Mar 31, 2025 - 7:41 am
Google Ads

Google To Allow Double Serving Ads In Different Ad Locations On Same Page

Mar 31, 2025 - 7:31 am
Google Search Engine Optimization

Google News Fully Transitioned To Automatically Generated Publication Pages

Mar 31, 2025 - 7:21 am
Google Maps

Google Business Profiles Bug Resurfacing Old Fake Removed Reviews

Mar 31, 2025 - 7:11 am
Previous Story: Site Explorer Page Down