Yahoo! Fighting Web Spam: TrustRank & Link Spam Patent Application

May 5, 2006 - 7:54 am 1 by

To clarify before even beginning, Yahoo! does not necessarily uses these techniques, they are just patent applications issued by Yahoo!

Bill Slawski posted an outstanding blog entry at SEW Blog named In Yahoo We Trust - The Link Spam Patent Application discusses one of Yahoo!'s papers and a patent application on fighting Web search spam.

(1) Combating Web Spam with TrustRank which discusses how non spam pages link to non spam pages, as Bill describes in short.

(2) Link-based spam detection which describes, similar to PageRank, the ability to "manually identifying reputable seed pages" and "separating reputable pages from spam pages."

Forum discussion on these topics at Cre8asite Forums & Search Engine Watch Forums.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: January 30, 2025

Jan 30, 2025 - 10:00 am
Google Updates

Google Search Ranking Volatility Heats Up January 29 & 30th

Jan 30, 2025 - 7:51 am
Google Maps

Google Maps Service Area Business Access Request Link

Jan 30, 2025 - 7:41 am
Google Ads

Google: Why 100 Negative Keywords For Google Ads PMax Campaigns

Jan 30, 2025 - 7:31 am
Google Maps

Google Business Profiles Gains Batch Price Editing & Moving Menu Items

Jan 30, 2025 - 7:21 am
Google

Google AI Overviews Go Deeper With Gemini 2.0?

Jan 30, 2025 - 7:11 am
Previous Story: Dynamic Keyword Insertion Tips with Microsoft adCenter