ShandyKing posted a thread at our forums named Boston Legal Episode on SERPS, describing an episode of Boston Legal that mentioned SEO tactics. The show was based around a guy that wanted to sue a woman, his past girlfriend, for having a Web site that ranked well for "I hate my x boy friend."
The boyfriend claimed that the negative result "cost him nearly 40% of sales with his consulting business." ShadyKing explains that the defendant's lawyer asked his defendant, to just rank other sites above the negative results.
How classic is that? The world is learning our world in practical language.
Forum discussion at Search Engine Roundtable Forums.