Google AdSense to Change Default Color Palette from Mother Earth to Open Air

May 24, 2006 - 7:28 am 0 by
Filed Under Google AdSense

Google sent out an email to all publishers that they will change the default color palette from Seaside (formerly known as Mother Earth) to Open Air. They say the change is because "many publishers prefer the cleaner look of this palette and have also seen that a blended color palette performs better for them."

Here is the difference:

new-ad-open-air.gif

You notice that this really blends the ads into whatever the site may look like. It is like hiding the ads, and displaying them as the text on the page. That is why many publishers opt for the borderless style. But as a default... I am not sure...

Forum discussion at DigitalPoint Forums & WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 13, 2025

Mar 13, 2025 - 10:00 am
Google Search Engine Optimization

Google: Hotlink Protection Carve Outs For Search Engines Are Fine

Mar 13, 2025 - 7:51 am
Google Ads

Google Merchant Center Adds Bulk Request Review

Mar 13, 2025 - 7:41 am
Bing Ads

Microsoft Advertising Tests Updated Reports Templates

Mar 13, 2025 - 7:31 am
Bing Ads

Bing Ads Blue Local Business Tag & Other Labels

Mar 13, 2025 - 7:21 am
Google Ads

Google Ads Search Max Spotted Again

Mar 13, 2025 - 7:11 am
Previous Story: ODP / Dmoz Latest Big Daddy Casualty?