Google Invites 100 Advertisers to Test Print Ads

Nov 6, 2006 - 7:49 am 0 by
Filed Under Misc Google

Reuters reports that Google has invited "more than 100 advertisers" to test placing ads in "50 U.S. newspapers" as a test of their publication ads. I have been tracking one advertisers journey with this process at the SEW blog. Check out the source at PPC Discussions.

Google said it has invited more than 100 advertisers already buying ads through its Web marketing system to join a three-month test of a Print Ads service that places ads in daily papers including the New York Times and Washington Post.

If the trial is successful, Google could extend the program to hundreds of thousands of its online advertising customers, offering newspapers a broad new sales channel that could help offset an ongoing decline in classified print advertising.

Will it work? Who knows. Google hopes so.

Forum discussion at WebmasterWorld & DigitalPoint Forums.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 25, 2025

Apr 25, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Earnings Report, Ranking Volatility, AI Overviews Harm Clicks, Search Ads Grow & More

Apr 25, 2025 - 8:01 am
Google Search Engine Optimization

Google: Image Streaming Is Not SEO Friendly

Apr 25, 2025 - 7:51 am
Google

Google Mobile Tests Search Snippet With Blue URL & URL / Site Name Switch

Apr 25, 2025 - 7:41 am
Bing Ads

Microsoft Advertising Suspends Client Connection Requests Temporarily

Apr 25, 2025 - 7:31 am
Google

Google Search Behind The Music Generative AI Section

Apr 25, 2025 - 7:21 am
Previous Story: Subdomains & The SEO Benefit in Google, Yahoo, & MSN