The fifteenth edition of the Search Pulse has now been archived. I sat this show out, since I was a bit jet lagged but Ben and Chris did an outstanding job. They had Debra Mastaler of Alliance Link on the show as a guest. This week, they talked about the recent search marketing blog awards. They also discussed the PPC versus organic listing question. DMOZ was the guest topic, where Debra dug into the link value and how easy it is to get a DMOZ link. There were many other topics discussed. The topics we covered are listed below, in order of priority (based on search community buzz). You can download the MP3 file here and listen at your convenience.
Topics We Covered:
- Best Search Marketing Blog Award From Search Engine Journal
- Should I Keep My PPC Search Advertising If I Already Rank #1 Organically?
- Organic Search Versus Sponsored Results: The Forum Round
- Supplemental Results Aren't Something To Be Afraid Of
- DMOZ Is Accepting Submissions Again (with Debra Mastaler of www.alliance-link.com)
- Guide To Fixing Google Duplicate Content & Canonical URL Issues
- More Tidbits on Google's Duplicate Content Filter
- Google Awarded Patent for Duplicate Content "Similarity Estimation"
- Yahoo Search Replacing Site Titles in Search Results Listings
- New Google UI Test: Bottom Page Related Searches
- How Do Search Engine Robots Work?
- Brett Tabke Asks For Practical Experience With "Domain Age"
- Idea To Place Google Image Ads Near Google Text Ads As Alternate
- Does a Domain Gain SEO "Power" Via Age Alone?
- Google Update & Back Link Update at Google.com
- Google Toolbar PageRank Update Being Reported
- Monitoring Competitors' SEO Efforts
- Can You Build Other Sites To Promote Yours?
- Google Minus-950 Penalty: Does it Exist?
- Updating Talk of the Google "Minus 30" Penalty
- What is the Future of SEO?
- SEO is Magical Fairy Dust and That's Final
- How to Identify Good and Bad Content Partners with AdSense?
- Google Update & Back Link Update at Google.com
- Google Toolbar PageRank Update Being Reported
- Is Google Sending GoogleBot CSS Hunting: Google Crawling CSS Files?
- Google Serving Up Malware Warnings
- Google Emails Webmaster Notification of TOS Violation & Penalty
- Google Issues More Than Just a Bug?
- Take Me To Your SEO Leader
- Mysterious Yahoo Publisher Network Compliance Issues Continue To Puzzle Webmasters
- Searching Down-Under With Country Filtering
The topic list is in order of how I wanted the conversation to go. I felt that these were the most talked about and discussed topics in the search community. Again, you can listen to the MP3 file here.
See you next week for the 16th edition!
Past Shows: - January 2, 2007: Fourteenth Edition of the Search Pulse Live: Search Holidays, New Years, Google Update, Blog Tips, Social Links, Paid Reviews, Ask.com X, AdWords & More - December 19, 2006: Thirteenth Edition of the Search Pulse Live: Google Link Building, Duplicate Content, CSS Tricks, Images Near AdSense, Yahoo! Directory Tag, Here Comes Panama, & More - December 12, 2006: Twelfth Edition of the Search Pulse Live: SES Recap, Versioning SEO, Contact Google, Yahoo, Google, Click Fraud, Duplicate Content, AdWords, Microsoft & More - December 5, 2006: Eleventh Edition of the Search Pulse Live: Google Spam Tools, Danny & SEW, Chris Boggs & SEW, Ask AskCity, MSN Bot, Yahoo Topics & Much More - November 28, 2006: Tenth Edition of the Search Pulse Live: Turkey Day, Google Spam, SES Chicago, MSN Update, AdWords Denial, Holiday Gifts, Yahoo Jobs & More - November 21, 2006: Ninth Edition of the Search Pulse Live: PubCon Vegas, Hefner's Sky Villa, Google Update, Yahoo's Compliance, Microsoft's Banning, AdWords Quality, Sitemaps Protocol & More - November 7, 2006: Eighth Edition of the Search Pulse Live: Google AdWords Update, MSN Search Update, PageRank Update, SEO, PubCon Coverage, Firefox, JotSpot, Yahoo! Eggs, & More - October 31, 2006: Seventh Edition of Search Pulse Live: Halloween, Yahoo's Panama, Did-It, Ask.com Mobile, MSN Links, Eric Schmidt, 30 Point Penality, & More - October 10, 2006: Sixth Edition of Search Pulse Live: Tim Mayer on NOODP Tag, GooTube, Google News Porn, SEO, PageRank, Pinging, Code Search, SearchMash, Yahoo Panama UK, Mobile AdSense & More - October 4, 2006: Fifth Edition of Search Pulse Live: Google Maps Bug, PageRank Update, 8th BDay, Links, Matt Cutts, Daniel Read, Ask.com, adCenter, Apax, & More - September 26, 2006: Fourth Edition of Search Pulse Live: Google.com Rankings Anywhere, Live.com Fixed, Canada Not Welcome, Danny's B-Day, Yahoo! Ad Growth, Google Product Search Changes & More - September 19, 2006: Third Edition of Search Pulse Live: Live.com, AdWords Test, Intuit & Google, Yahoo! Ads, Supplementals, Belgian Cache, OneBox Spam, Adam Lasnik on Links - September 12, 2006: Second Edition of Search Pulse Live: Google News Archive, Sitelinks, AdWords Preview, Sullivan PubCon, ChaCha & More... - September 6, 2006: First Edition of Search Pulse Live: Sullivan Leaves SEW, AdSense Lawsuit, Yahoo Blog Search, Keywords in URLs, New URLs, Navigational Search, Google Apps & More