Quality Score Explained in Detail in Google AdWords

Oct 25, 2007 - 9:27 am 0 by
Filed Under Google Ads

Earlier this week, the Google AdWords team announced that you can find a lot more detail about the quality score of your ad in AdWords:

The new Keyword Analysis page gives you a detailed breakdown of your keyword's Quality Score and how it might impact your ad's visibility. Specifically, you'll learn how keyword quality and landing page quality are performing and receive recommendations for improvement.

Here's what it looks like:

Google Keyword Analysis page

This is exciting news for advertisers, but a few questions remain: if Google suggests that you delete a particular keyword, can't you still improve your Quality Score by revising the ad copy or the landing page? (I'd think so, wouldn't you?)

Forum discussion continues at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Yahoo Search Engine

Yahoo! Scout - Yahoo's Official Return To Search With AI

Jan 28, 2026 - 7:51 am
Google

Google Search - Add Splash Of Color With Color Picker

Jan 28, 2026 - 7:41 am
Google

Bad News: Google AI Overviews Follow-Up Questions Go Directly To AI Mode

Jan 28, 2026 - 7:31 am
Google

Gemini 3 Powering Google AI Overviews Globally

Jan 28, 2026 - 7:21 am
Bing SEO

Bing Webmaster Tools AI Performance Report Beta

Jan 28, 2026 - 7:11 am
Google Search Engine Optimization

Google Exploring Ways To Allow Sites To Opt Out Of AI Overviews & AI Mode

Jan 28, 2026 - 5:40 am
 
Previous Story: Microsoft and Facebook Partner for Ads