Mid January I asked An image link is worth what percentage less than a text link? The question was probably not clear enough and I honestly don't blame the respondents. It is a hard question to answer, because there are so many variables that can impact such an answer.
But I thought I share with you the 171 responses to-date:
All over the board as you can tell. Here is the detailed breakdown:
- 24 respondents (14%) said an image link is "100% - Equal to Text Link"
- 8 respondents (5%) said an image link is "90% the value of a text link"
- 16 respondents (9%) said an image link is "80% the value of a text link"
- 25 respondents (15%) said an image link is "70% the value of a text link"
- 16 respondents (9%) said an image link is "60% the value of a text link"
- 33 respondents (19%) said an image link is "50% the value of a text link"
- 19 respondents (11%) said an image link is "40% the value of a text link"
- 10 respondents(6%) said an image link is "30% the value of a text link"
- 9 respondents (5%) said an image link is "20% the value of a text link"
- 5 respondents (3%) said an image link is "10% the value of a text link"
- 6 respondents (4%) said an image link is worth "0% the value of a text link"
Forum discussion continued at WebmasterWorld.