Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Google AdSense Earnings Take a Plunge on July 4th Weekend
The holiday weekend has come and gone, and most people have taken vacations with their families. The last thing many people do is sit at their computer and make purchases or surf the web. As every addicted Google AdSense publisher (or AdWords advertiser) can tell you, visits and clicks go down substantially during this period. With a three (and for some, four) day weekend in the US, this was definitely the case. A WebmasterWorld forums - The Impact of Punctuation in Keywords on Google Results
Receptional Andy at WebmasterWorld has shared a great guide with us about how punctuation impacts search results in Google. For example, key|word is like a boolean operator and tells Google that you're looking to search for either "key" or "word." On the other hand, a word like key~word triggers the Google related: search and gives you both "key" and "word" but also similar search results. There are a plethora of different results that you can - Should We Worry About a New Form of Typosquatting?
It's becoming easier to start registering domains with typos -- but not the kind you'd expect with a little extra letter here and there. It starts out with a discovery from pageoneresults: With the approval of IDNs recently and now the testing phase, I do believe we as Internet Marketers and Webmasters are going to be faced with a new level of search sabotage and phishing that makes the current methods look like amateur stuff. - Documenting Your SEO Changes Historically
I think it is about time I revisit a post I wrote in 2006 named In SEO, What Changes Should You Track. We have a new thread over at Cre8asite Forums talking about what logs you should keep when making changes to your site, for the purposes of SEO. Most of you know, I am a strong believer of using an automated method of documentation. By building in a required workflow, you can also build - Back on The First Anchor Text Counting
I really enjoy threads that get into the details of such small details, which in reality, can have a huge impact on your SEO efforts. The topic is which anchor text counts, the first found on the page, all found on the page or some found on the page. We covered the topic twice in the past: Does The First Anchor Text Link Only Count in Google?SEO Debate Over 1st Anchor Text is What Matters - Yahoo Search Begins To Update
When Yahoo Search announced the update on June 30th, it went very unnoticed, as if there was no update. But things have changed over the holiday weekend. Starting on Friday, July 4th, in the morning, some webmasters began reporting fluctuations in Yahoo. Some are saying that more "anchor text" is making an impact. We do not have much discussion around the specific changes, only that people are actually noticing changes in the search results. One
Other Great Search Forum Threads:
- WMT link count has dropped, and indexed pages inconsistent, WebmasterWorld
- SEO Conferences: Good Deal or No Deal?, Sphinn
- Burglary At Google, Cre8asite Forums
- Funny: Sick of Digital Point?, DigitalPoint Forums
- Google Patent: Ads to Target Community Members, WebmasterWorld
- Passed a milestone with YSM, WebmasterWorld
- Tracking Ex-employee Potentially Sabatoged Campaigns, Search Engine Watch Forums