Official: Yahoo Testing Bing Powered Results In July (aka Now)

Jul 16, 2010 - 8:20 am 1 by
Filed Under Yahoo SEO

Yesterday, I received an email from Yahoo that discussed the migration plan for the organic side of Yahoo Search. As I wrote at Search Engine Land, in that email, Yahoo officially confirmed that they will (if not already) that they are testing Bing powered Yahoo Search results this month.

The email said:

Though much of our testing is already happening offline, this month we’ll also test the delivery of organic and paid search results provided by Microsoft on live Yahoo! traffic.

You can read the full email over here.

Key points:

  • Testing Bing powered Yahoo results this month.
  • The transition for organic is on target for August/September.
  • Testing volumes specifically for paid search will be very low, to not impact current campaigns.
  • When the switch over happens, Bing will power about 30% of all search queries worldwide.

Have you seen any Yahoo and Bing search results matching? If so, email me screen shots.

Forum discussion at WebmasterWorld & Search Engine Roundtable Forums.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 18, 2025

Apr 18, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Ruled A Monopoly Again, Heated Volatility, Google ccTLD Change, Ads Safety Report & AI Overviews

Apr 18, 2025 - 8:01 am
Google

Google Made Search Much Faster - But How Much Faster?

Apr 18, 2025 - 7:51 am
Google Ads

New Google Merchant Center Popular Products Report

Apr 18, 2025 - 7:41 am
Google Search Engine Optimization

Google: No Positive SEO Effect From .esports Domain

Apr 18, 2025 - 7:31 am
Google Ads

Google Ads PMax Age Exclusions Rolling Out

Apr 18, 2025 - 7:21 am
Previous Story: Google Changes Google News Design Based On Complaints