Google AdWords Will Drop Broad Match (Session-Based) Label From Reporting

Jul 15, 2015 - 8:09 am 0 by
Filed Under Google Ads

Google AdWordsGoogle announced on Google+ an "important change" to the AdWords reporting, specifically, Google is going to do away with the "Broad match (session-based)" match type label.

Google said around August 24, 2015, they will be replacing the "Broad match (session-based)" match type label with the "Broad match" match type label in the AdWords Search terms report.

Google said it will be removed from all of the reports and all of the historical reports, so if you want to have that data, you must manually download the data before the 24th of August.

Google clarified at the end that "this is a reporting change and will have no impact on Broad match serving behavior."

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 24, 2024

Dec 24, 2024 - 10:00 am
Google Ads

Google Ads Policy Disapproves Ads Pointing To Sites With Manual Actions

Dec 24, 2024 - 7:51 am
Google Ads

Google Ads New Asset-Level Conversion Data in Performance Max

Dec 24, 2024 - 7:41 am
Google Maps

Google Search Rolls Out AI Organized Restaurant Results

Dec 24, 2024 - 7:31 am
Google Ads

Google Ads PMax Campaigns To Brand Guidelines Enabled After January 20

Dec 24, 2024 - 7:21 am
Google Search Engine Optimization

Google Launches Merchant Center Next Glossary

Dec 24, 2024 - 7:11 am
Previous Story: Google Lotto: Google Lottery Numbers In Search