Google AdWords Editor V11.7 Adds Location Extensions, Bumper Ads & More

Dec 7, 2016 - 7:46 am 0 by
Filed Under Google Ads

Chalkboard1 AdWords Google 1900px

Google has quietly updated their AdWords Editor to version 11.7. There was no announcement yet but there was a release note posted over here documenting the change on December 5th as "Download AdWords Editor 11.7 for location extensions, bumper ads, square images for responsive ads."

Here is the full changelog with version 11.7:

  • Export expanded text ads as responsive ads: Version 11.7 lets you use the “Export as” feature to convert expanded text ads into responsive ads.
  • Location extensions: You can now create, edit, and remove location extensions. Keep in mind that linking to Google My Business accounts isn’t supported.
  • Bumper ads: This version fully supports bumper ads, a short video ad format designed to allow you to reach more customers and increase awareness about your brand by using a short, memorable message.
  • Gmail multi-product promotion template: You can now use AdWords Editor to create and edit Gmail ads using the multi-product promotion template.
  • Square images for responsive ads: Square images for responsive ads are now supported.
  • More frequency options for video campaigns: In addition to “per campaign,” you can now also use “per ad group” and “per ad” frequency capping for video campaigns.

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 18, 2024

Dec 18, 2024 - 10:00 am
Google Search Engine Optimization

Video On Google Exploit With End Points Reveal Interesting Ranking Signals

Dec 18, 2024 - 7:51 am
Google Search Engine Optimization

Forbes Fires Freelancers Over Google's Site Reputation Abuse Policy

Dec 18, 2024 - 7:41 am
Google

Google Search Tests Rich Things To Do Image Carousel

Dec 18, 2024 - 7:31 am
Google

Google Search Shadow On Hover Of Search Results

Dec 18, 2024 - 7:21 am
Google Ads

Google Ads Tests Double Serving Ads From Same Advertiser On Same Page

Dec 18, 2024 - 7:11 am
Previous Story: Google Working On Enabling Searchers To Disable AMP