Pete Meyers shared on Twitter a Google AdWords snippet filled with tons of goodies. But one of those goodies is the coupon code feature. I highlighted it in the photo below, from Pete:
Both Ginny Marvin at Search Engine Land and Conrad O'Connell at SERPTests.com confirmed it is new on their end.
Ginny wrote, "the promotion extension (official name TBA) features an offer followed by some descriptive copy (Here Williams-Sonoma is using a promo code, but I’m guessing a code does not always have to be included)."
These extensions on AdWords, at least in the screen shot above, seems a bit too much - don't you think?
Forum discussion at Twitter.