Jon Diorio, a well liked Google AdWords Product Manager, posted on Google+ a little feature add to the Google AdWords Report Editor. Specifically, Google added full video ad metrics to the Google AdWords Report Editor.
That includes metrics such as:
- Views
- View rate
- YouTube Earned Views
- Video played to 25%
- Video played to 50%
- Video played to 75%
- Video played to 100%
Here is a screen shot:
Forum discussion at Google+.