Google AdWords Speed Scorecard Estimates Revenue Impact Of Speed

Feb 27, 2018 - 7:45 am 3 by
Filed Under Google Ads

Google Scoreboard

Yesterday Google announced their Speed Scorecard, a tool for website owners to measure the impact of their site speed on their earnings and revenues. This is aimed at advertisers but can be used by anyone over here.

You can first plugin your domains and see how fast they load based on a 4G or 3G connection:

click for full size

John Mueller explained that this uses a similar process to the other speed tools:

Then they have this tool on the bottom that shows you how much more you can make in revenue if you increase your speed just a little bit. Here is the tool:

Google Adwords Speed Scorecard

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: September 15, 2025

Sep 15, 2025 - 10:00 am
Google Search Engine Optimization

Google Search Console Reporting Change Since 100 Results Broke

Sep 15, 2025 - 7:51 am
Bing Search

Bing Places Update Coming Soon: Navigation, Experience & More

Sep 15, 2025 - 7:41 am
Google Search Engine Optimization

PSA: Most Third Party Google Search Tracking Tools Are Broken

Sep 15, 2025 - 7:31 am
Search Engine Optimization

Structured Data Does Not Help With Visibility In AI Search

Sep 15, 2025 - 7:21 am
Google News

FTC Investigating Google Over Ad Pricing & Terms On Websites

Sep 15, 2025 - 7:11 am
 
Previous Story: Google Posts Note Of Crawl Stats Report Bug