Google Warns Shopify Users: AdWords Conversions May Be Double Counted

Sep 16, 2016 - 7:26 am 0 by
Filed Under Google Ads

Shopify

Cassie from Google posted in the Google AdWords Help forums that those that use Shopify for their e-commerce sites and AdWords conversion tracking need to consider updating their conversion count to avoid unexpected duplicate conversion metrics.

Shopify made a change where users can now easily check their past orders by viewing their Shopify confirmation page. The Shopify confirmation page has the conversion pixels, which can lead to the pixel firing off and "double counting of your conversion within AdWords," Google added.

So these Shopify users should make an update. They need to update your conversion tags to include the Order ID. Please refer your web developer to these instructions for the proper setup of Order IDs.

Forum discussion at Google AdWords Help.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 20, 2024

Dec 20, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google December Core Update Done, Spam Update Starts, Google Ranking Exploit Leaked, Google Tests Double Serving Ads

Dec 20, 2024 - 8:01 am
Google Updates

Google December 2024 Spam Update 👾 Rollout Shocks Before Holidays

Dec 20, 2024 - 7:51 am
Google

Google Testing Shaded Button Sitelinks On Mobile

Dec 20, 2024 - 7:41 am
Google

Google Search To Gain AI Mode

Dec 20, 2024 - 7:31 am
Google Maps

Google Tests Nearby Hotels & Restaurants In Business Profile Listing

Dec 20, 2024 - 7:21 am
Previous Story: Bing Ads Agency Awards Event