Google Launches AMP Stories & Visual Stories In Mobile Search

Feb 13, 2018 - 8:20 am 16 by
Filed Under Google

Google AMP Stories

Google launched this morning at the AMP Conference something they are calling AMP Stories. They are swipeable user interfaces that tell you a story. Google describes them as a "mobile-focused format for delivering news and information as visually rich, tap-through stories."

Here is a video demo of them:

Google launched them with these partners so far; CNN, Conde Nast, Hearst, Mashable, Meredith, Mic, Vox Media, and The Washington Post.

Here is a GIF of it in action:

Amp Stories

Visual Stories:

This is how they will show up in mobile search, at least for now:

Visual Stories Google Search Amp

You can see them in search yourself on your mobile phone by going to g.co/ampstories.

There is a feature to ping Google with AMP content but that I am told is not for search but for AMP to refresh your AMP page cache.

All the developer docs are available over here. Techmeme has a lot of coverage as well.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 28, 2025

Mar 28, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Done, Will Site Recover, AI Mode Expands, Google Ads PMax Search Terms & More

Mar 28, 2025 - 8:01 am
Google Maps

Google Local Knowledge Panel With Promotion Clipable Coupons

Mar 28, 2025 - 7:51 am
Google Maps

Google AI Overviews Itinerary, Lens Tour Guide, Maps Screenshot & Track Prices

Mar 28, 2025 - 7:41 am
Google Ads

Google Tests Contactless Label In Place Of Curbside Pickup

Mar 28, 2025 - 7:31 am
Google Ads

Google Ads WhatsApp Conversation Goals Get Diagnostics & More

Mar 28, 2025 - 7:21 am
Previous Story: Google To Make Changes To Image Search For Getty Images & Others