Remember when Google announced its new small business attribute, where businesses can self-claim they are small, which would add a "small business" icon to their products in Google Search? Well, Google now announced that searchers can filter by small businesses in Google Search and Google Maps.
That too is not new, we saw that small business filter roll out a day or two after the small business attribute was announced.
Anyway, this is part of a larger post reminding searchers about "4 shopping tips to get ready for Black Friday weekend." The blog post is re-announcing features that were announcement previously, I believe.
Here is that small business filter:
Here is a GIF of it in action:
Here are the screenshots from before this announcement:
🆕 As Google announced a new small business attribute on Search and Google Maps which covered by @rustybrick at https://t.co/I0c6soRlP6
— Khushal Bherwani (@b4k_khushal) November 3, 2023
↗️ Now, seeing "Small Business" filter label also. pic.twitter.com/kwApjvLLa0
Looks like Google Search Shopping filters included small businesses filter option.
— Shameem Adhikarath (@shemiadhikarath) November 16, 2023
cc: @rustybrick pic.twitter.com/EERbqZHCmD
Forum discussion at X.
Update: Now a carousel for this:
Google is now testing a product grid of merchant listings for small businesses. Instead of highlighting the standard lists for popular products, deals or fast delivery, Google is instead showcasing a section for products sold by small businesses. Source: https://t.co/cBbDuSwtfb pic.twitter.com/7u1GXN6O9Y
— SERP Alert (@SERPalerts) September 23, 2024