Google Business Profiles (formerly Google My Business) seems to have added or is testing adding a new check box for products. There is an option named "mark as special" that will show that product at the top of the page in Google Search.
Here is a screenshot of this from Shameem Adhikarath on Twitter:
As you can see, Google says "products marked Special are shown at the top of the page." I assume this means the products will show at the top of the business profile page on Google Search and Google Maps.
I personally do not see this option in my Google Business Profile, do you?
Here is how it works:
2. Waiting for Approval pic.twitter.com/4FX5oRsjOH
— Shameem Adhikarath (@shemiadhikarath) December 29, 2021
4. Products marked as "Special" are shown as the first item on the computer and mobile version of Google Search. pic.twitter.com/4EocFfp73e
— Shameem Adhikarath (@shemiadhikarath) December 29, 2021
5. But if you click on "View all" on Desktop and "Products" on mobile, items are showing in random order. pic.twitter.com/rQ4iEsmKYV
— Shameem Adhikarath (@shemiadhikarath) December 29, 2021
Forum discussion at Twitter.