Last year, after years and years of the Google Dance going on a hiatus, Gary Illyes and Nathan Johns, amongst others at Google, brought it back in 2016. It really acted as an olive branch from Google to the webmaster community and, in my opinion, was a huge success.
This year, it is coming back on March 22, 2017 and you need to have an SMX West ticket to go. SMX wrote "attendance is limited to the first 500 SMX West three-day All Access conference pass holders. Sorry, one-day All Access, workshop, bootcamp only or EXPO+ pass holders are not eligible to attend the 2017 Google Dance."
What is different this year? Well, Gary Illyes promised that John Mueller will be there this year and even more, he will be dancing!
Wanna watch @johnmu dance salsa? If yes, come to the Google Dance on 22nd of March!https://t.co/CMRARvc12N pic.twitter.com/S141j41X0T
— Gary Illyes ᕕ( ᐛ )ᕗ (@methode) January 23, 2017
Very exciting and I can't wait!
Hope to see a lot of you there.
Forum discussion at Twitter.