Reminder: When Buying A New Domain, Check Its History

Sep 16, 2014 - 8:35 am 17 by

shady historyJust a friendly reminder, when buying a new or used domain, make sure to check the archives, wayback machine, and any other data such as links, webmaster tools, etc you can get your hands on. before going with it.

It is not uncommon to hear someone who has ranking issues to find out the domain name they are sitting on had a very shady history, well before they acquired it.

Recently, I spotted a post on Twitter from Google's John Mueller reminding me of this. John wrote in response to a webmaster reporting a manual action with zero inbound links. John said, it is possible, he explained "sounds like the domain might have had a very spammy past."

So be very careful with new or used domains, you never know what history they had, so dig as deep as you can.

The topic again is not new, just a reminder:

Forum discussion at Twitter.

Image credit to BigStockPhoto for shady old man

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 28, 2025

Mar 28, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Done, Will Site Recover, AI Mode Expands, Google Ads PMax Search Terms & More

Mar 28, 2025 - 8:01 am
Google Maps

Google Local Knowledge Panel With Promotion Clipable Coupons

Mar 28, 2025 - 7:51 am
Google Maps

Google AI Overviews Itinerary, Lens Tour Guide, Maps Screenshot & Track Prices

Mar 28, 2025 - 7:41 am
Google Ads

Google Tests Contactless Label In Place Of Curbside Pickup

Mar 28, 2025 - 7:31 am
Google Ads

Google Ads WhatsApp Conversation Goals Get Diagnostics & More

Mar 28, 2025 - 7:21 am
Previous Story: Google Is Now Indexing Google Maps URLs