Google How To Schema In The Search Results For Slack

Dec 20, 2018 - 7:22 am 3 by
Filed Under Google

Google Markup Highlighter

It looks like Slack was able to leverage the new how to schema to get some of their API help documentation pages to show richer results in the Google search results.

Max Prin from Merkle spotted it and posted about it on Twitter. Here is the screen shot he shared of it, but you can see it yourself by searching for [how to create slack slash command]:

Google How To Snippets

Aaron Bradley said on Twitter this is the first he has seen this in the wild, and he watches these things like a hawk.

Here is the page source that Slack is using for this:

click for full size

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 13, 2026

Jul 13, 2026 - 10:00 am
Google Ads

Google Ads Email Support Broke

Jul 13, 2026 - 9:45 am
Google Updates

Google Search Ranking Volatility Around 7-Eleven

Jul 13, 2026 - 9:25 am
Google Search Engine Optimization

Google Reaffirms Include Canonical On Canonical Page Itself

Jul 13, 2026 - 7:51 am
Google Ads

Google Ads Previews For Assets, Text Customizations & Final URL Expansion

Jul 13, 2026 - 7:41 am
Bing SEO

Bing: We Do Not Do One Off Indexing / Ranking Penalties, It's Not Scalable

Jul 13, 2026 - 7:31 am
 
Previous Story: Google Mobile First Indexing Notices Are Delayed Within Search Console