Google: HTTP/3 Likely Won't Help Your SEO

Nov 30, 2022 - 7:11 am 0 by

google speed

Google's John Mueller said on the last Google office hours that using HTTP/3 for your server will likely not have any impact on your SEO or rankings in Google Search.

He said it also would not likely lead to much or any gains in terms of your core web vitals scores.

John said "Google doesn't use HTTP/3 as a factor in ranking at the moment," and reconfirmed Google still does not use HTTP/3 for crawling.

John said this at the 6 minute mark in this video:

Here is the transcript:

Flavio asks, could the use of HTTP/3, even indirectly, improve SEO, perhaps because it improves performance?

Google doesn't use HTTP/3 as a factor in ranking at the moment. As far as I know, we don't use it in crawling either.

In terms of performance, I suspect the gains users see from using HTTP/3 would not be enough to significantly affect the core web vitals, which are the metrics that we use in the page experience ranking factor.

While making a faster server is always a good idea. I doubt you'd see a direct connection with SEO only from using HTTP/3. Similar to how you'd be hard pressed to finding a direct connection to using a faster kind of RAM in your servers.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: February 21, 2025

Feb 21, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Ranking Volatility, In-Content Learning, Google AI With Ads, Local & More

Feb 21, 2025 - 8:01 am
Google Ads

Google Response Search Ads (RSAs) Second Headline In Sitelinks & More

Feb 21, 2025 - 7:51 am
Google

Google Hotel Results Tests Book With Official Site Box

Feb 21, 2025 - 7:41 am
Bing Search

Bing Copilot AI Answers Tabbed Carousel Card

Feb 21, 2025 - 7:31 am
Google Ads

Google Ads To Stop Placing Your Ads On Parked Domains By Default

Feb 21, 2025 - 7:21 am
Previous Story: Google Has An Indoor Merry-Go-Round