Google announced Tuesday they launched a new update to their iOS search app that has a new content bar. The content bar appears as the user scrolls up on the content, revealing related content and webpages related to the content they are reading.
Google said "suggestions for related content when you pull up the bottom of the page," there is "no need to type anything into the search box," Google added.
Here is a GIF of it in action, it is rolling out in the US now:
Suppose you’ve just finished reading an introductory article about the Mars rover. When you start scrolling back up, you’ll see additional articles on this topic that may interest you, like upcoming Mars missions or an in-depth story about the rover exploring a gully that might’ve contained water. Alternatively, if you’re reading a recipe for roasting shishito peppers, you’ll be able to jump straight to other ways to prepare them, such as grilling them, with a single tap.
Forum discussion at Twitter.
This post was scheduled to go live today but was written earlier - I am currently offline today.