Google Knowledge Graph Adds Web Site URL & Hyperlink

Sep 29, 2015 - 8:12 am 6 by
Filed Under Google

click for full size

As you can see from the picture above (click on it to enlarge), Google has added the URL of the site mentioned in the knowledge graph, when the query is navigational.

So searching for [fox news], [pbs], [yahoo], [bp] and other brands, you will see their knowledge graph panel with their URL.

In addition, you can search for popular musicians/artists such as [neil young] and get the artist's official web site in the knowledge graph.

I am glad Google added this URL, it makes the whole swiss army knife analogy feel a bit better.

I first covered this at SEL based on a hat tip from Rahul Mistry from http://bluepostdigital.com.

Forum discussion at Twitter.

This post was pre-written and scheduled to be posted today.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 14, 2025

Jul 14, 2025 - 10:00 am
Google Updates

Google June 2025 Core Update Volatility Remains Heated Through Weekend

Jul 14, 2025 - 7:51 am
Google Search Engine Optimization

Google Updates Merchant Return Policies & Loyalty Programs

Jul 14, 2025 - 7:41 am
Google Ads

Google Local Service Ads Reviews Now Managed By Business Profiles

Jul 14, 2025 - 7:31 am
Google

Google AI Mode With Link Cards Only - A Bug?

Jul 14, 2025 - 7:21 am
Google

Google AI Overviews Now With Many Videos

Jul 14, 2025 - 7:11 am
Previous Story: Purple Yahoo Cable Car