Google is now letting you search by photos or search photos of places - Google is testing both terminologies - for local results. This was spotted back in August but then Mike Blumenthal spotted it last week and it seems to be available to all for some queries. Yes, I can even replicate it.
Here is the first time I think it was spotted:
3) if you click around the search by photos serp feature: pic.twitter.com/IP3Afe4P3W
— veezy (@veezy) August 12, 2019
Then Mike captured it:
Google testing new visual discovery search that changes images based on user query: https://t.co/uaWvYHM0Sm pic.twitter.com/YhFj2Qf33t
— Mike Blumenthal (@mblumenthal) October 10, 2019
This is how I see it:
Then when you click on it, you get these results:
I guess it works better for diamonds and stuff like that over looking for marketing companies?
It seems to work on mobile for some local based queries.
Forum discussion at Twitter.
Note: This story was pre-written before the Sukkot holiday. I am currently offline for the holiday and unable to respond to comments on this site, social, media or other platforms.