Google: Mobile Internal Link Structure Doesn't Have To Be The Same

Jan 3, 2018 - 7:41 am 1 by

Google Beach

Google said back in June that when thinking about the mobile first index that you should try your best to make your mobile pages equivalent to your desktop pages. Yes, it makes sense, if you do not want to see substantial changes to your rankings in Google when you are flipped over to the mobile first index then keeping things the same is your best bet.

As Google rolls this out to more and more sites, more and more are concerned about the consequences around this roll out.

But John Mueller said on Twitter yesterday that your mobile internal linking structure does not have to be exactly equivalent but it should be crawlable. I guess he means, it is best if it is equivalent but if you can't make that happen, make sure it is at least crawlable?

Here are the tweets:

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 28, 2025

Mar 28, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Done, Will Site Recover, AI Mode Expands, Google Ads PMax Search Terms & More

Mar 28, 2025 - 8:01 am
Google Maps

Google Local Knowledge Panel With Promotion Clipable Coupons

Mar 28, 2025 - 7:51 am
Google Maps

Google AI Overviews Itinerary, Lens Tour Guide, Maps Screenshot & Track Prices

Mar 28, 2025 - 7:41 am
Google Ads

Google Tests Contactless Label In Place Of Curbside Pickup

Mar 28, 2025 - 7:31 am
Google Ads

Google Ads WhatsApp Conversation Goals Get Diagnostics & More

Mar 28, 2025 - 7:21 am
Previous Story: Google: GoogleBot Doesn't Make Up URLs To Crawl & Index