Google's Matt Cutts: Page Speed Not More Important For Mobile Ranking

Aug 22, 2013 - 9:03 am 15 by

Google Mobile SEOTypically, SEO concepts are very logical. You want your pages to be easy to read, you want your title tags descriptive (bookmarks, etc), you want to make sure users and bots can discover your pages and you want to make sure the pages load fast. But you'd think that Google would tweak their mobile ranking algorithms to factor in page speed more so than desktop.

Most mobile connections are much slower than desktop connections. Although that is changing with LTE. But for the most part, you'd expect mobile users to want to get their content faster than desktop users.

But in a recent Google video from Google's Matt Cutts, they said "it is not that in mobile, we apply that [page speed ranking factor] any more or less than desktop search."

Here is the video:

Again, I'd thought they would tweak that up a bit for mobile search ranking.

They do so for sites that are not mobile friendly.

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 28, 2025

Mar 28, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Done, Will Site Recover, AI Mode Expands, Google Ads PMax Search Terms & More

Mar 28, 2025 - 8:01 am
Google Maps

Google Local Knowledge Panel With Promotion Clipable Coupons

Mar 28, 2025 - 7:51 am
Google Maps

Google AI Overviews Itinerary, Lens Tour Guide, Maps Screenshot & Track Prices

Mar 28, 2025 - 7:41 am
Google Ads

Google Tests Contactless Label In Place Of Curbside Pickup

Mar 28, 2025 - 7:31 am
Google Ads

Google Ads WhatsApp Conversation Goals Get Diagnostics & More

Mar 28, 2025 - 7:21 am
Previous Story: Google Now Adds Ability To See When Your Employees Get To Work