Myth Busting: HTTPS Not Required For Google Indexing & Ranking

Jan 29, 2019 - 7:30 am 6 by

Green Tech Google 1900px

Google's John Mueller did some myth busting this morning around HTTPS. There are always some SSL providers trying to use Google's HTTPS ranking signal in their marketing efforts. One said that "Without an SSL Certificate Google is likely to drop your website in search results." That is not true and John Mueller said so.

John replied to this on Twitter saying "Yeah, that's wrong." "HTTPS is not a factor in deciding whether or not to index a page, at all," he added.

He did explain that Google does "use HTTPS as a light-weight ranking factor, and having HTTPS is great for users."

So don't fall for it - you don't need it to be indexed by Google.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: January 2, 2026

Jan 2, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google December Core Update Done, News Publishers Hit Hard, Frankenstein AI Recipe Horror & Happy New Year

Jan 2, 2026 - 8:01 am
Google Search Engine Optimization

Some News Publishers Saw Big Declines With The Google Core Update

Jan 2, 2026 - 7:51 am
Search News

(John) Mueller Report Of SEO Memes (2025 Edition)

Jan 2, 2026 - 7:41 am
Google

Google Search Tests Blue Send Button In Query Box

Jan 2, 2026 - 7:31 am
Google Search Engine Optimization

Google: Why 404s Don't Matter For SEO

Jan 2, 2026 - 7:21 am
 
Previous Story: Google Fixing AMP Errors; Nothing To Fix On Your End Now