Google Says It's A Myth That It Prioritizes AMP Pages In Google Search

Mar 23, 2020 - 7:44 am 7 by

Google Myth

Google's Martin Splitt said it is a myth that Google prioritizes AMP pages in Google search. We know AMP is not a ranking factor for Google, but is it really a myth that some AMP content cannot see better placement in Google?

Here is his post on Twitter:

But certain carousels need AMP, AMP Stories need AMP and other features in Google require AMP for placement.

In many, not all, of those cases, Google does allow non AMP content in those placements - but not all.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Maps

Google Local Panel Tests Get There & From Your Location

Apr 22, 2025 - 7:31 am
Bing Search

Bing Copilot Answers Tests Read More Link

Apr 22, 2025 - 7:21 am
Google Ads

Google Ads PMax Campaigns 90 Characters Of Text For All Descriptions

Apr 22, 2025 - 7:11 am
Search Forum Recap

Daily Search Forum Recap: April 21, 2025

Apr 21, 2025 - 10:00 am
Google

Google Drops Event Rich Results Carousel On Desktop Search: Bug?

Apr 21, 2025 - 7:51 am
Google

Google Live Demo Of Android AR Glasses

Apr 21, 2025 - 7:41 am
Previous Story: Google Search Console Sends Out Notices Of Event Markup Issues