Google Shows Item As Out Of Stock For Items Using Back Order Value Schema

May 20, 2022 - 7:11 am 3 by

Google Stock Levels

Did you know that Google shows "out of stock" for items you label with the value of back ordered in your structured data for products? Some feel it should say back ordered and not out of stock, but I am not too sure if there is much of a difference?

Brian Freiesleben posted about this on Twitter and he also referenced others complaining about this in the Google Webmaster Help forums.

Here is what Google sees from the structured data, the item availability is marked as back ordered:

click for full size

But instead of showing back ordered, Google displays out of stock in Google Search:

click for full size

A year ago, Google began to officially support back ordered availability structured data. But again, Google does not show the item as back ordered, it shows it as out of stock.

Here are some of the complaints in the forums:

It was my understanding that the schema.org BackOrder availability status was added to the recognized values some time last year. However, products we have submitted with the BackOrder status are showing as In Stock in search results even though the Rich Results Test and Search Console both indicate that they're detecting BackOrder.

It was indeed added to the recognized values, but it does behave like you say, the rich snippet display will show "In Stock" for this, I guess the distinction they've chosen is that if something is available to order, even with a short delay caused by something being on BackOrder, that's in stock.

Interesting – I suppose I can understand the logic behind that approach, but it's not exactly intuitive based on how the other availability statuses are treated.

Thank you, I appreciate the insight!

John Mueller of Google asked if there is a difference...

So - what do you think? Is there a difference to the customer if an item is back ordered or currently out of stock?

Forum discussion at Twitter and Google Webmaster Help.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Search Engine Optimization

Google Site Reputation Abuse Policy Now Includes First Party Involvement Or Content Oversight

Nov 20, 2024 - 7:51 am
Google

Google Lens Updated For In-Store Shopping

Nov 20, 2024 - 7:41 am
Google Search Engine Optimization

Google Makes It Clear It Has Both Site Wide & Page Level Ranking Signals

Nov 20, 2024 - 7:31 am
Other Search Engines

ChatGPT's Search Marketing Share vs Google

Nov 20, 2024 - 7:21 am
Bing Search

Bing Video Search Tests Categorizing Videos

Nov 20, 2024 - 7:11 am
Search Forum Recap

Daily Search Forum Recap: November 19, 2024

Nov 19, 2024 - 10:00 am
Previous Story: Flash Dressed Crocodile On John Mueller's Desk