Google's Over Optimization Update Named Penguin

Apr 27, 2012 - 8:56 am 28 by
Filed Under Google Updates

Google Penguin UpdateThe Google update that Matt Cutts first called the over optimization filter and then called webspam algorithm was actually called the Penguin Update internally at Google.

The folks at Search Engine Land were about to name it the Titanic and then Google got back to us telling us the internal code named was Penguin - or maybe Google just didn't want us to name it the Titanic and made up Penguin?

I am not sure if Penguin is named after anyone, like the Panda update but Pandas and Penguins do look somewhat similar.

I guess this name works for me - although I don't think it makes much of a difference for those hit by this algorithm.

Forum discussion at Google+ and Google Webmaster Help.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 20, 2024

Dec 20, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google December Core Update Done, Spam Update Starts, Google Ranking Exploit Leaked, Google Tests Double Serving Ads

Dec 20, 2024 - 8:01 am
Google Updates

Google December 2024 Spam Update 👾 Rollout Shocks Before Holidays

Dec 20, 2024 - 7:51 am
Google

Google Testing Shaded Button Sitelinks On Mobile

Dec 20, 2024 - 7:41 am
Google

Google Search To Gain AI Mode

Dec 20, 2024 - 7:31 am
Google Maps

Google Tests Nearby Hotels & Restaurants In Business Profile Listing

Dec 20, 2024 - 7:21 am
Previous Story: Google Goes After Links In WordPress Themes