Google's Ranking Algorithm Allows SEOs To Be Unique

Apr 2, 2019 - 8:19 am 13 by

Google Puzzle Cube

Google's John Mueller responded to a Reddit thread where the webmaster didn't understand why a competitor of his was outranking his site when the competitor had a page speed score of F.

John Mueller responded saying "The nice part about using so many factors for crawling, indexing, and ranking is that you don't have to do everything exactly the same way as all of the other sites are doing."

Yes, just because a site isn't doing well with one specific area - it doesn't mean that site cannot rank well in Google. In this case, speed is one of hundreds of factors Google uses and I believe speed is not even a really huge factor compared to other factors in the mix. You still want to make sure your site loads fast because the user can simply click back and go to the next search result listing in Google.

But you don't have to be discouraged when you can't do well with a specific metric. Just focus on what you are good at, excel there and you should see success. The algorithm does allow for SEOs to be unique in their own way.

Forum discussion at Reddit.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 18, 2024

Dec 18, 2024 - 10:00 am
Google Search Engine Optimization

Video On Google Exploit With End Points Reveal Interesting Ranking Signals

Dec 18, 2024 - 7:51 am
Google Search Engine Optimization

Forbes Fires Freelancers Over Google's Site Reputation Abuse Policy

Dec 18, 2024 - 7:41 am
Google

Google Search Tests Rich Things To Do Image Carousel

Dec 18, 2024 - 7:31 am
Google

Google Search Shadow On Hover Of Search Results

Dec 18, 2024 - 7:21 am
Google Ads

Google Ads Tests Double Serving Ads From Same Advertiser On Same Page

Dec 18, 2024 - 7:11 am
Previous Story: Google To Close Old Search Console By Years End?