Google: There Is No Sandbox

Aug 20, 2019 - 7:48 am 9 by

Google Sandbox

I love it how the name "Google Sandbox" which originated back in 2004 or so, is still around today. So much so that Google year after year has to say there is no Google Sandbox. In short, back in 2004, SEOs noticed that new sites took a while to start to rank well - thus we called it the Google Sandbox, because you had to wait your time to rank well.

That is really no longer the case and I doubt Google called it a "Sandbox" internally. So Google has for years said there is no such thing as the Google Sandbox. The thing is, Matt Cutts somewhat confirmed it existed in terms of how SEOs or webmasters may perceive sites to rank rank well as quickly as they use to. Plus most SEOs felt it did exist when I did a poll about it in 2009.

But yea, just like in 2016, when Gary denied it existed and John Mueller did numerous times, we still have SEOs asking about it.

To ask about the Google Sandbox today seems weird to me. But John Mueller from Google responded on Twitter saying there is no Google Sandbox just the other day.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 25, 2025

Apr 25, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Earnings Report, Ranking Volatility, AI Overviews Harm Clicks, Search Ads Grow & More

Apr 25, 2025 - 8:01 am
Google Search Engine Optimization

Google: Image Streaming Is Not SEO Friendly

Apr 25, 2025 - 7:51 am
Google

Google Mobile Tests Search Snippet With Blue URL & URL / Site Name Switch

Apr 25, 2025 - 7:41 am
Bing Ads

Microsoft Advertising Suspends Client Connection Requests Temporarily

Apr 25, 2025 - 7:31 am
Google

Google Search Behind The Music Generative AI Section

Apr 25, 2025 - 7:21 am
Previous Story: Google Ads To Drop Accelerated Delivery On September 17th