Google: Fill In Your Meta Descriptions Because You Know Your Content Best

Oct 30, 2018 - 8:18 am 12 by

Google

Google's John Mueller said on Twitter that it is best not to leave your meta descriptions blank. Instead he said try to fill them out because you know your content best.

This is despite a recent study from Yoast that shows that Google often uses your web site content, not your meta description, for your Google search result snippets.

Here are the tweets:

Now, while you are writing the content, I do recommend you fill in your meta descriptions. If Google doesn't use it, so be it. Your CMS can also auto-generate useful meta descriptions based on the content you enter into your CMS. In either case, I wouldn't intentionally leave them blank if you have time and resources to enter them.

But I also wouldn't count on Google always using your meta descriptions for the snippets over what Google thinks is best. Because really, who knows your content best? You or Google? :)

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 20, 2024

Dec 20, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google December Core Update Done, Spam Update Starts, Google Ranking Exploit Leaked, Google Tests Double Serving Ads

Dec 20, 2024 - 8:01 am
Google Updates

Google December 2024 Spam Update 👾 Rollout Shocks Before Holidays

Dec 20, 2024 - 7:51 am
Google

Google Testing Shaded Button Sitelinks On Mobile

Dec 20, 2024 - 7:41 am
Google

Google Search To Gain AI Mode

Dec 20, 2024 - 7:31 am
Google Maps

Google Tests Nearby Hotels & Restaurants In Business Profile Listing

Dec 20, 2024 - 7:21 am
Previous Story: SEOs Turn To EAT After Recent Google Algorithm Updates