Google Search Console Changes To Web Story Performance Report

Feb 22, 2021 - 7:11 am 1 by

Google Web Story

Google has made a change to its performance report around reporting on your Web Stories. This change may lead to seeing more impressions and clicks from Google Discover to your web stories.

Google said previously, if a viewer clicked into a Web Story on Discover, then continued from there into additional Web Stories, only the first Web Story was credited with an impression and click.

Starting on February 16, 2021 and onward, any additional Web Stories that were reached from the first Web Story in Discover will also be credited with an impression and click in the Performance report for Discover.

Web Stories Now On Google Discover

Google said this may result in an increase in your Google Discover data.

So if you do a lot of Web Stories, this is something to be on the lookout for and document or annotate in your analytics.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 18, 2025

Apr 18, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Ruled A Monopoly Again, Heated Volatility, Google ccTLD Change, Ads Safety Report & AI Overviews

Apr 18, 2025 - 8:01 am
Google

Google Made Search Much Faster - But How Much Faster?

Apr 18, 2025 - 7:51 am
Google Ads

New Google Merchant Center Popular Products Report

Apr 18, 2025 - 7:41 am
Google Search Engine Optimization

Google: No Positive SEO Effect From .esports Domain

Apr 18, 2025 - 7:31 am
Google Ads

Google Ads PMax Age Exclusions Rolling Out

Apr 18, 2025 - 7:21 am
Previous Story: Bing Pillow