Google Search has these search results snippets that show a related reviews carousel under the snippet. You can swipe through the related reviews and then click on them to reveal a YouTube video or other format of a review.
This was spotted by Sachin Patel who posted some examples on X - he wrote, "Noticed something on SERP: Product results with titles/descriptions now show related reviews below. Feels like AI at work—subtitle seems transformed by Google AI."
I am able to replicate this, here is a GIF of it in action:
Here is a static screenshot:
I've seen variations of these in like Google Discover and some local packs but I am not sure I've seen these in the search results.
Here are more examples:
Noticed something on SERP: Product results with titles/descriptions now show related reviews below. Feels like AI at work—subtitle seems transformed by Google AI.
— Sachin Patel (@SachuPatel53124) January 11, 2025
Is this just a result, or something more? 🤔 @rustybrick@gaganghotra_ pic.twitter.com/VysbJKB8ma
Brodie also posted examples later:
This 'transformed with AI' test shows written summaries of YouTube videos within a 'neon' Google-hosted sub-folder. Can imagine this driving more views for the videos - with timestamps to relevant sections. Also spotted by @SachuPatel53124. More info: https://t.co/p5f9V7gvqk pic.twitter.com/5cfLNNSYP4
— SERP Alert (@SERPalerts) January 12, 2025
Forum discussion at X.
