Google's Paul Haahr: Search Engines Consider Spam Fighting A Competitive Advantage

Apr 18, 2019 - 8:00 am 0 by
Filed Under Google

Google Fighting

Google's Paul Haahr, a ranking lead in the search department, said on Twitter that he believes that "web search engines have considered spam-fighting a core competency (and competitive advantage) since the early days."

He said this on Twitter when arguing about if "platforms" are doing enough to combat spam and low quality content.

The conversation then went into how Google handled web search differently then how they may have handled Blogpost:

But either way - when Google first launched, they didn't think they had to worry about spam. Their founders did say originally they were unspammable. It was not until later that they invested a huge amount and still do, into spam fighting.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google

Google AI Overviews Pushing Searchers Into AI Mode, Drops Show More Button

Aug 28, 2026 - 1:30 pm
Search Forum Recap

Daily Search Forum Recap: August 28, 2026

Aug 28, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google GoTo Parameter Fight, PDFs Go Missing In Google, SEO For AI Responses & Google and Microsoft Ads News

Aug 28, 2026 - 8:01 am
Google Ads

Google Ads Book Buttons Expand To Search & Performance Max

Aug 28, 2026 - 7:51 am
Google Search Engine Optimization

Google Announces Search Updates For Transparency, Actionable Updates Get Blog Posts

Aug 28, 2026 - 7:41 am
Google

Google Preferred Sources, Tailor Your Feed & Search Profiles Are Different

Aug 28, 2026 - 7:31 am
 
Previous Story: Google Uploads Last JavaScript SEO Video: Dynamic Rendering For JavaScript Sites