Googlebot Supports Brotli Compression

Sep 1, 2020 - 7:41 am 0 by

Google Brotli

Gary Illyes from Google has confirmed that Googlebot does indeed support Brotli compression. Brotli is a data format specification for data streams compressed with a specific combination of the general-purpose LZ77 lossless compression algorithm, Huffman coding and 2nd order context modelling. Brotli is a compression algorithm developed by Google and works best for text compression.

Gary said on Twitter he spoke with the Googlebot team and they confirmed with him that Googlebot does support this compression format.

More importantly, the tweet looked incredibly tasty:

Brotli is fairly new, it was initially released on October 15, 2013, with a stable release only on October 28, 2018. You can learn more about it on Github.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Ads

Google AI Mode Ads Will Be Coming

Mar 10, 2025 - 7:51 am
Google Search Engine Optimization

Google Expands Site Reputation Abuse Policy Manual Actions Next Steps

Mar 10, 2025 - 7:41 am
Google

Google Responds To Publishers Concerns On AI Mode

Mar 10, 2025 - 7:31 am
Google Maps

Google Knowledge Panel With Expandable Places Map

Mar 10, 2025 - 7:21 am
Google

Google Search Knowledge Panels Larger Font

Mar 10, 2025 - 7:11 am
Google

Google Get Tailored Recommendations Quiz

Mar 10, 2025 - 7:05 am
Previous Story: Google My Business Attributes Now Displays Labels On Maps Desktop